Ascentsion was a new business created to help medical offices outsource their HR and IT resources, as well as help with the increasing requirements regarding electronic medical records. Ascentsion approached Basso Design Group to help establish the brand, and get their website off to a great start in a highly competitive industry.
Basso Design Group began by researching the industry, competitors, and what marketing methods were and weren’t working for them. After multiple strategy sessions, we then set off to develop a logo and corporate identity that set Ascentsion apart from their competition. Once the new brand was established, we then designed and developed a new website that gave Ascentsion the start it needed. Ascentsion quickly won a partnership with the largest electronic medical record company in the state and brought in more revenue than was initially planned. Continued digital marketing efforts such as SEO and pay-per-click marketing have helped establish Ascentsion as one of the best companies in their industry.