Michigan Eye Institute - Basso Design Group - Michigan's #1 Digital Marketing Agency

so, what’s the scoop?

One organization. One primary goal of patient satisfaction. Dozens of excellent doctors and staff members in multiple locations. That’s what the public needed to know about Michigan Eye Institute. The challenge, however, was in how to show prospective patients that they were one cohesive group.

With goals of attracting patients, doctors and providing MEI with greater brand consistency an intelligent method of interacting with all audience members and bringing the message together was paramount. Since the inception of the new strategy, MEI has enjoyed a phenomenal amount of steady progress and is highly respected in the eye care industry.

  • BRANDING + STRATEGY
  • CUSTOM WEBSITE DESIGN
  • DIGITAL MARKETING
  • CREATIVE SERVICES
  • CONTENT AUTHORING
  • BUSINESS GROWTH STRATEGIES
  • SUPPORT + MAINTENANCE

the results....

  • >65% users from SEO
  • >120 avg duration (seconds)
  • 77% new users
Digital marketing in Michigan
“WE LOVE WORKING WITH BASSO DESIGN GROUP AS THEY ARE ALWAYS PRESENTING NEW IDEAS AND SUGGESTIONS. ALL OF THEIR DIGITAL MARKETING CAMPAIGNS HAVE BEEN EXTREMELY SUCCESSFUL!” -MICHIGAN EYE INSTITUTE
Digital marketing in Michigan

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WHAT OUR CLIENTS HAVE TO SAY

The staff at Basso is prompt, reliable, knowledgeable and experts in their craft.  -Jeffrey Q.
The entire staff was very friendly and easy to work with while keeping us all on task to hit our deadlines.  -Richard Z.
We have been able to collaborate on many technology based projects that have pushed us ahead of our competition in our industry.  -Brian D.